Coast Gem USA Introduce
For aquatic enthusiasts and pet lovers across California, finding a reputable source for healthy, vibrant, and unique live fish can be a rewarding, yet sometimes challenging, endeavor. In the bustling San Diego metropolitan area, Coast Gem USA stands out as a specialized pet store focusing primarily on high-quality aquatic livestock. This article is designed to provide residents of California, particularly those in the National City and greater San Diego region, with a comprehensive overview of Coast Gem USA, highlighting what makes it a noteworthy destination for fulfilling your aquatic pet dreams.
Coast Gem USA has carved out a niche by offering a selection of beautiful and healthy fish, particularly sought-after varieties like fancy goldfish and bettas. While the convenience of online ordering is a significant part of their business model, many local customers also appreciate the option to interact with the team and see the fish in person. Understanding the intricacies of live animal retail, especially with delicate aquatic species, is key. This article aims to provide a balanced and informative perspective, drawing from available public information and customer experiences to help you determine if Coast Gem USA is the right fit for your aquatic hobby needs in California.
Coast Gem USA is located at 139 Roosevelt Ave, National City, CA 91950, USA. This address places it within National City, a key part of the greater San Diego metropolitan area in Southern California. For local customers, this location offers relatively straightforward access, whether they are driving from nearby communities or utilizing public transport options within the South Bay region.
National City is a well-established area with a network of main roads, making the store reachable from various parts of San Diego County. Roosevelt Avenue itself is part of the local street grid, providing practical access for those looking to visit the physical location. While much of Coast Gem USA's business appears to be conducted online, a physical presence at this address is valuable for local Californian hobbyists who prefer to pick up their orders, consult with staff in person, or simply browse available stock if a retail space is maintained. For new customers, it's always advisable to confirm their walk-in hours or if appointments are necessary, as some specialized aquatic stores operate differently from traditional retail pet shops. The ease of reaching this National City location enhances its suitability for aquatic enthusiasts throughout Southern California.
Coast Gem USA specializes primarily in the sale of live aquatic animals, with a strong focus on popular and highly sought-after freshwater species. Their services revolve around providing healthy livestock to aquarists, whether they are beginners or seasoned hobbyists.
- Live Fish Sales: The core offering of Coast Gem USA is a diverse selection of live freshwater fish. This includes:
- Fancy Goldfish: They are particularly known for their beautiful Thai Orandas and other premium goldfish varieties, often described as having significant personality and striking appearance.
- Betta Fish: A wide range of Betta splendens, including various fin types and colorations (e.g., Halfmoon, Plakat, Crown Tail, Koi Bettas, Nemo Galaxies). They often feature "What You See Is What You Get" (WYSIWYG) listings for individual, high-value fish.
- Fancy Guppies: High-quality guppy strains are also part of their inventory, often noted for vibrant colors and robust health.
- Aquatic Shrimp: They also offer various types of aquatic shrimp, which can be excellent tank mates for many freshwater fish and are popular for their unique appearance and algae-eating habits.
- Other Tropical Fish: While goldfish, bettas, and guppies are prominent, they also offer a selection of other tropical freshwater fish and sometimes cichlids and butterfly koi.
- Online Ordering and Shipping: Coast Gem USA primarily operates as an online retailer, offering nationwide shipping for their live fish. They utilize various shipping services like USPS Priority, UPS Next Day, UPS 2 Day, and GLS/UPS GROUND to facilitate delivery.
- Local Pickup (Implied): While their primary business is online, the physical address suggests that local customers in the National City area might have the option for direct pickup, potentially avoiding shipping times and costs, which is a significant advantage for California residents. (Customers should verify pickup availability directly with the store).
- Customer Service & Support: As indicated by customer reviews, the company engages with customer inquiries, provides refunds or replacements for issues like dead on arrival (DOA) fish (under specific conditions, e.g., within 2 hours of delivery with photo evidence), and sometimes offers free add-ons for inconvenience.
Based on customer reviews and their specialized niche, Coast Gem USA possesses several key features and highlights that appeal to aquatic hobbyists in California and beyond.
- High-Quality Fish Selection: A consistent highlight is the "amazing" quality and beauty of their fish, particularly the fancy goldfish and bettas. Customers frequently praise the health, vibrant colors, and unique traits of the fish they receive, noting their "personality." This focus on premium livestock is a major draw for discerning buyers.
- Specialization in Specific Species: By concentrating on fancy goldfish, bettas, and guppies, Coast Gem USA can develop deeper expertise in sourcing, caring for, and providing guidance on these particular species. This specialization often translates into healthier animals and better advice for customers.
- Customer Service Recovery Efforts: While some operational challenges like shipping delays or order mix-ups can occur (common in live animal shipping), Coast Gem USA has demonstrated efforts to rectify issues. Providing "free shrimp for the inconvenience" or sending healthy replacement fish (after an initial mix-up) showcases a commitment to customer satisfaction even when things don't go perfectly.
- Healthy Arrivals: Despite occasional delays, a significant highlight is the robust health of the fish upon arrival. Reviews frequently mention fish being "healthy and beautiful" and "arrived healthy," which is paramount for live animal purchases.
- "What You See Is What You Get" (WYSIWYG) Options: For higher-value, unique fish like specific Oranda goldfish or Betta varieties, Coast Gem USA often lists them as WYSIWYG, meaning customers can purchase the exact fish shown in photos and videos. This transparency is a huge advantage for collectors.
- Value for Price: Customers express satisfaction with "the price I paid" relative to the quality of the fish received, indicating that Coast Gem USA offers competitive pricing for premium aquatic livestock.
For inquiries, order updates, or to discuss specific aquatic needs, Coast Gem USA can be reached through the following contact details:
Address: 139 Roosevelt Ave, National City, CA 91950, USA
Phone: (619) 856-4603
Mobile Phone: +1 619-856-4603 (This might be the primary contact for quick responses, as it is a mobile number.)
Email: [email protected] (For general inquiries)
Email for DOA Claims: [email protected] (Crucial for reporting dead on arrival fish, adhering to their 2-hour window policy with photo evidence).
It is highly recommended to utilize their email channels for detailed inquiries, especially for order-related issues, as written communication can be helpful. For urgent matters, a phone call is always advisable during their stated business hours.
For aquatic hobbyists and pet owners in California, particularly within the San Diego area, Coast Gem USA represents a highly suitable and valuable resource for acquiring high-quality live freshwater fish. Their specialization in beautiful fancy goldfish, bettas, guppies, and aquatic shrimp fills a distinct niche, providing access to varieties that might be difficult to find elsewhere. The commitment to delivering healthy and vibrant fish, as consistently praised by customers, is paramount for anyone investing in live aquatic pets.
While the nature of live animal shipping can present logistical challenges, Coast Gem USA's efforts to address customer concerns and rectify issues like order mix-ups or inconveniences demonstrate a dedication to client satisfaction. For local Californians, the option of a physical address in National City, even if primarily for order processing or potentially local pickup, adds a layer of convenience and accessibility. Knowing there's a local business that prioritizes the quality of their aquatic livestock and offers a direct line of communication for support provides significant peace of mind. Whether you're looking to add a stunning Oranda to your tank or a colorful Betta, Coast Gem USA offers a reliable and exciting avenue to expand your aquatic family right here in California.
Coast Gem USA Photos










Coast Gem USA Location
Coast Gem USA
139 Roosevelt Ave, National City, CA 91950, USA
Coast Gem USA Reviews
Give them a shot ,it’s not all bad please read !My only complaint would be a mix up on an order , that lead to me having to replace the order. Just due to a message not being relayed properly.But also shame on me for not reading that they take 10 days to process orders. That’s to long to IMO especially when paying for faster shipping.Other than that , they were very nice and helpful . I was sent two beautiful 2inbdyThai Orandas!When I upgrade their current home I plan to order more goldfish from here. I waited about a month to post this . Because I wanted to really give these guys a chance the settle in before I posted. Both fish are healthy and beautiful!I wish they included water Parametersto help with acclimation. But lucky for me I’ve been In the hobby for a while. But for a new person in the hobby a guide would be helpful.Overall I’m pleased with my order and the price I paid. These guys are beautiful and arrived healthy . They are so peaceful to watch and really do have personality. Coast Gem did a great job taking care of me and I’m excited to order from them again !
Jun 26, 2025 · Taylor BQuality of the fish is amazing they are perfectly beautiful!! Only drawback is that they should be more clear when it comes to time of delivering. It took about 18 days+ but it was worth it. And they gave me few free shrimp for the inconvenience. So thats good customer service Thank u guys
Apr 13, 2025 · William MillanOrdered $210 of guppies from this place, took them 27 days to ship them. They're return policy is not nearly as good as other online distributors such as livefishdirect.com. Got the gupps in the tank and 3 of them, that were extremely small, were dead the next day. This is an established tank and has danios and tetras doing great in it. The fish they sent had damaged tails, dorsal, and pectoral fins. Will never buy from this company again. I just hope this review helps someone from making the same poor decision as I did.
May 19, 2025 · Julie SThey sent me a sharkchu by mistake was i little upset but don’t want to put him through shipping stress on the way back, will have to raise a sharkchu, but the other 7 goldfish came super high quality and amazing, arrived in 2 days all the way to puerto rico!! the 3 ranchus were amazing quality , super active and healthy, the 4 orandas are super amazing. Edit (They gave us a $50 dollar credit for the deformed sharkchu but we had to pay shipping $45 plus a price difference for the new fish)
Jun 13, 2025 · Yea Yea Nail SupplyThey sent me a sharkchu by mistake was i little upset but don’t want to put him through shipping stress on the way back, will have to raise a sharkchu, but the other 7 goldfish came super high quality and amazing, arrived in 2 days all the way to puerto rico!! the 3 ranchus were amazing quality , super active and healthy, the 4 orandas are super amazing. Edit (They gave us a $50 dollar credit for the deformed sharkchu but we had to pay shipping $45 plus a price difference for the new fish)
Jun 13, 2025 · Yea Yea Nail SupplyI ordered 2 wild type bettas from Coast Gem and although it took a while to receive the fish, I couldn’t be happier with the whole experience. I ordered in the winter and knew that because of weather it might take a while for them to ship. I finally recieved the fish in February. This might seem like a long wait, but I recieved updates along the way and was very happy that they weren’t shipped while temperatures were extremely cold. Wow! These fish were definitely worth waiting for. I would recommend ordering from Coast Gem USA. You won’t be disappointed. Healthy, high quality fish are worth any wait that you might experience. Packing was phenomenal.
Feb 14, 2025 · Patrick BassettI ordered 2 wild type bettas from Coast Gem and although it took a while to receive the fish, I couldn’t be happier with the whole experience. I ordered in the winter and knew that because of weather it might take a while for them to ship. I finally recieved the fish in February. This might seem like a long wait, but I recieved updates along the way and was very happy that they weren’t shipped while temperatures were extremely cold. Wow! These fish were definitely worth waiting for. I would recommend ordering from Coast Gem USA. You won’t be disappointed. Healthy, high quality fish are worth any wait that you might experience. Packing was phenomenal.
Feb 14, 2025 · Patrick Bassett
More Pet Stores Near Me

1747 Sweetwater Rd #105, National City, CA 91950, USA

3426 Highland Ave B, National City, CA 91950, USA

2550 Imperial Ave, San Diego, CA 92102, USA

5073 Federal Blvd Unit-D, San Diego, CA 92102, USA

353 Broadway, Chula Vista, CA 91910, USA

311 Third Ave, Chula Vista, CA 91910, USA

475 Tenth Ave, San Diego, CA 92101, USA

304 E H St Suite 901, Chula Vista, CA 91910, USA

3773 30th St, San Diego, CA 92104, USA

4266 University Ave, San Diego, CA 92105, USA

2818 University Ave, San Diego, CA 92104, USA

4045 30th St, San Diego, CA 92104, USA
Categories
Top Visited Sites





