The Golden Guppy Introduce
Are you a Wisconsin resident captivated by the serene beauty of aquatic life? Whether you're a seasoned aquarist or just dipping your toes into the fascinating world of fish keeping, you need a reliable and knowledgeable partner. Look no further than The Golden Guppy, Monona's premier aquatic pet store, nestled conveniently at 115 E Broadway #100, Monona, WI 53716, USA. We understand that creating and maintaining a thriving aquatic habitat is a passion, and we're here to support every step of your journey.
The Golden Guppy is more than just a place to buy fish; it's a dedicated hub for Wisconsin's aquatic enthusiasts. We pride ourselves on cultivating an environment where genuine love for fish and aquatic ecosystems shines through. Our goal is to provide a comprehensive selection of healthy fish, vibrant plants, and essential accessories, all while sharing invaluable expertise to ensure your aquatic habitat flourishes. We believe in fostering success for every customer, from the very first goldfish bowl to elaborate reef tanks.
Our commitment extends to understanding the unique needs of fish keepers in our local Wisconsin climate. We focus on providing healthy stock that is acclimated and prepared for your home environment, along with advice tailored to common challenges and successes within our region. We believe in responsible fish keeping and actively promote practices that lead to long-term health and enjoyment for your aquatic companions.
At The Golden Guppy, our passion for aquatic life is evident in every interaction. Our team is comprised of individuals who genuinely love fish and are eager to share their extensive knowledge. As one satisfied customer put it, "Everyone at this store is helpful and sharing. I learned so much! YouTube only goes so far. I was really stuck and I’m back on track now!" Whether you're grappling with algae, setting up a new tank, or simply seeking advice on the perfect fish, our friendly and expert staff are here to guide you, ensuring you feel confident and supported in your aquatic endeavors.
The Golden Guppy is conveniently located at 115 E Broadway #100, Monona, WI 53716, USA, making it an easily accessible destination for aquatic enthusiasts throughout Monona, Madison, and the broader Dane County area in Wisconsin. Our prime spot on East Broadway ensures that reaching us is straightforward, whether you're coming from downtown Madison, heading over from Fitchburg, or commuting from other nearby communities.
Our location is chosen with your convenience in mind. You'll find ample parking available, allowing for a stress-free visit, whether you're quickly picking up some fish food or taking your time to explore our extensive collection of live fish and elaborate aquarium setups. We understand that transporting delicate live animals and water can be a concern, and our accessible location aims to minimize any hassle, making your trip as smooth as possible.
As a local Wisconsin business, The Golden Guppy is deeply woven into the community fabric. Our physical presence in Monona allows us to directly serve the specific needs of local fish keepers, understanding the unique water parameters, climate considerations, and popular aquatic trends in our region. We aren't just a store; we're a local hub where fellow enthusiasts can connect, learn, and grow their passion for aquatic life. This local integration means we are always striving to be a valuable resource right in your neighborhood.
Our easy-to-find location underscores our commitment to being a true community partner for all your aquatic pet needs. We aim to be the first place Wisconsin residents think of when they consider starting a new aquarium, expanding an existing one, or simply seeking the best advice for their finned friends. We eagerly await your visit to our welcoming store in Monona, ready to assist you in every way possible.
At The Golden Guppy, we offer a specialized range of products and services tailored to meet the specific needs of aquatic pet enthusiasts in Wisconsin:
- Extensive Live Fish Selection: We maintain a diverse and healthy stock of freshwater and, as a leading specialty store, likely saltwater fish, catering to a wide range of preferences and tank sizes. Our focus is on providing robust and acclimated specimens ready to thrive in your home aquarium.
- Aquatic Plants and Decor: Enhance your aquatic habitat with our selection of live aquatic plants, which contribute to water quality and aesthetic appeal, alongside a variety of aquarium decorations, substrates, and driftwood to create a natural and stimulating environment for your fish.
- Comprehensive Aquarium Supplies: Find everything you need for setting up and maintaining your aquarium, including high-quality fish food, filters, heaters, lighting systems, water conditioners, testing kits, and maintenance tools. We stock products from reputable brands to ensure optimal performance and longevity.
- Expert Advice and Guidance: Our staff is composed of genuine fish enthusiasts with deep knowledge of the hobby. We provide personalized, wise advice on fish compatibility, tank cycling, water parameters, disease prevention, and troubleshooting common aquarium issues, helping both novices and experienced aquarists succeed.
- Stock Upkeep and Health Assurance: We are praised for the excellent upkeep of our stock, ensuring that the fish and plants you purchase are healthy and vibrant. This commitment to quality minimizes stress for your new aquatic pets and gives you peace of mind.
- Accessories for Every Need: Beyond the essentials, we offer a range of specialized accessories for advanced setups, breeding, and particular fish species, ensuring that even unique requirements can be met within our store.
- Support for New and Experienced Hobbyists: Whether you're a complete novice seeking fundamental guidance or an experienced aquarist looking for rare specimens or advanced techniques, our team is equipped to provide the support and resources you need. We are committed to fostering success at every level of the hobby.
What makes The Golden Guppy the top choice for aquatic pet lovers in Wisconsin? Our key features and highlights, as echoed by our enthusiastic customers, truly set us apart:
- Genuinely Passionate Staff: Our team is consistently highlighted for their genuine love for fish and the hobby. This passion translates into enthusiastic and helpful assistance, creating a welcoming and supportive atmosphere for all customers. They truly want you to succeed.
- Unmatched Knowledge and Expertise: Customers rave about the depth of knowledge available from our staff. We provide "very reasonable, wise advice" and help individuals who were "really stuck" get "back on track." This expertise is invaluable for both beginners and seasoned aquarists, offering insights beyond what online research can provide.
- Superior Stock Quality and Upkeep: We are lauded as being "bar none... the greatest for stock" and "upkeep" among Madison-area fish stores. Our commitment to maintaining healthy and vibrant fish, plants, and corals ensures you take home resilient and beautiful aquatic life.
- Comprehensive Selection of Accessories: Our range of "accessories" is also considered top-tier, meaning you won't have to visit multiple stores to find everything you need for your aquarium setup, from basic filters to specialized equipment.
- Community-Oriented Approach: We foster a sense of community among fish keepers. Our staff is "helpful and sharing," encouraging learning and open discussion. This supportive environment makes us a preferred destination for those new to the hobby looking for guidance and encouragement.
- Dedication to Customer Success: It's clear that our primary goal is your success in the aquatic hobby. Our advice and product recommendations are always geared towards helping your habitat thrive, rather than just making a sale.
- Convenient Local Resource: For Wisconsin locals, particularly in the Monona and Madison area, we serve as a highly convenient and trustworthy local resource, saving you time and ensuring you have access to expert help without extensive travel.
We invite you to immerse yourself in the world of aquatic beauty at The Golden Guppy. Our passionate team is eager to assist you with all your fish keeping needs.
Address: 115 E Broadway #100, Monona, WI 53716, USA
Phone: (608) 405-5548
Mobile Phone: +1 608-405-5548
Feel free to call us with any questions about our current stock, specific product inquiries, or to simply chat about your aquatic projects. We look forward to your visit and helping you create your perfect underwater world.
For Wisconsin residents, particularly those in Monona, Madison, and the surrounding areas, The Golden Guppy stands out as the ultimate destination for all things aquatic. This isn't just another pet store; it's a specialized haven for fish enthusiasts, offering an unparalleled combination of healthy stock, comprehensive supplies, and, most importantly, genuine expert guidance.
What makes The Golden Guppy especially suitable for locals is its deep commitment to customer success, a quality consistently highlighted by satisfied patrons. Whether you're a "complete novice to the hobby" or an experienced aquarist, the staff's "reasonable, wise advice" and eagerness to share knowledge can help you overcome challenges and truly thrive. This local expertise, tailored to the specific needs and interests of Wisconsin fish keepers, goes far beyond what general online resources can offer, as one customer attested, realizing "YouTube only goes so far."
The emphasis on "stock, upkeep, accessories, and knowledge" makes The Golden Guppy a truly "greatest" resource for the community. You can trust that the fish you bring home are healthy and that the products you purchase are top-quality. For anyone in Wisconsin looking to start a new aquarium, expand an existing one, or simply seek the best possible care and advice for their aquatic pets, The Golden Guppy in Monona is not just a store—it's a supportive community hub dedicated to your aquatic success.
The Golden Guppy Photos










The Golden Guppy Location
The Golden Guppy Reviews
We received wonderful assistance from people who genuinely love fish. I'm convinced they want us to succeed and gave very reasonable, wise advice. We're excited to see this new habitat thrive 😊
Jun 30, 2025 · Rosemary WilliamsAs of 1/2025 I am a complete novice to the hobby. I have been doing tons of research and visited all the other fish stores in Madison. This- bar none -is the greatest for stock, upkeep, accessories, and knowledge. Everyone at this store is helpful and sharing. I learned so much! YouTube only goes so far. I was really stuck and I’m back on track now! Thank you all at Golden Guppy👏🏻👏🏻👏🏻
Jan 22, 2025 · Mary McCaslinWe are so happy to have found this place! We inherited a 55 gal in the wall tank when we purchased our home. We not only have a great place to purchase new fish but the cleaning service, is exceptional! Tristan has completely turned our tank around and made us love it again! Thank you so much Golden Guppy and Tristan, very grateful!
May 21, 2025 · Laurie HughesThe staff at this store are super helpful. They seem genuinely interested in helping you figure out about their stock & plants. Everything in the shop is clean and well managed. They also do a great job of having a large selection of fish even in a smaller footprint store. They are doing an awesome job- I have always received healthy fish. My store of choice in Madison for sure.
Apr 15, 2025 · Amanda FunkUpdate: one of my blue dream shrimp has Cladogonium (a hard to detect type of fungus that can spread easily in later stages.) it’s treatable early! So just ensure you treat with an anti fungal medicine during quarantine / keep an eye on tank as it takes a while for them to show symptoms. Likely a breeder issue not golden guppy issue.
Feb 10, 2025 · Trinity Wilson
More Pet Stores Near Me

6308 Monona Dr, Monona, WI 53716, USA

4676 Cottage Grove Rd, Madison, WI 53716, USA

1010 Stewart St, Madison, WI 53713, USA

1289 N Sherman Ave, Madison, WI 53704, USA

4303 E Towne Way, Madison, WI 53704, USA

4636 WI-138, Oregon, WI 53575, USA

6528 N. State Rd 213, Evansville, WI 53536, USA

2021 Humes Rd, Janesville, WI 53545, USA

2900 Deerfield Dr #120, Janesville, WI 53546, USA

11 N Academy St, Janesville, WI 53548, USA

7032 W Plymouth Church Rd, Beloit, WI 53511, USA

N58 W39957, N58W39957 Wisconsin Ave, Oconomowoc, WI 53066, USA
Categories
Top Visited Sites





